Monday, June 4, 2012

Buddy media

  • Salesforce.com is on the verge of acquiring social media marketing company Buddy Media for more than $800 million, according to AllThingsD. Buddy Media helps brands manage paid and earned media on social sites such as Facebook, Twitter and Google+.
  • (Forbes)
  • As rumored last week, Salesforce.com Monday said its going to buy Buddy Media for roughly $689 million in cash and stock. Buddy Media lets marketers manage their presence on social sites like Facebook, Google, LinkedIn, Twitter and YouTube.
  • (SYS-CON Media (press release))
  • (Reuters) - Salesforce.com Inc will buy Buddy Media, which helps big brands manage Facebook and Twitter pages, for about $689 million, in the latest sign that the social media marketing sector may be a new battlefield for large tech companies.
  • (msnbc.com)
  • Buddy Media is not a brand most consumers would recognize, but in the halls of social media and marketing, it's a king. It connects major brands with their customers throughout all the major social media networks.
  • (Mashable)
  • Salesforce.com has officially entered into an agreement to acquire Buddy Media, the companies announced today. According to enterprise cloud-computing firm Salesforce.
  • (CNET News)
  • Oracle Corp. (ORCL) looked at Buddy Media Inc. before agreeing last week to acquire Vitrue, a social-media marketing company, Chief Executive Officer Larry Ellison said.
  • (Bloomberg)
  • Salesforce.com Inc. (CRM) agreed to acquire marketing platform Buddy Media in a cash-and-stock deal valued at $689 million, broadening the business-software providers fast-growing social-media footprint.
  • (NASDAQ)
  • Just weeks after Oracle bought the social marketing firm Vitrue, Salesforce.com said Monday it was buying Buddy Media — for a cool $689 million.
  • (Wired News)
  • Cloud-computing giant Salesforce.com (NYSE: CRM) may acquire privately held Buddy Media, a company that helps large advertisers manage their social media presences, including on Facebook (Nasdaq: FB).
  • (Benzinga)
  • Just as the rumors said last week, Salesforce.com announced this morning it acquired Buddy Media for $689 million. The deal follows Oracle's Vitrue acquisition, transaction cost unknown.
  • (Forbes)

No comments:

Post a Comment